Profitero’s Hub for eCommerce Excellence

Find the insights you need to help accelerate your eCommerce strategy: from how to budget and organize for the online channel, through to the digital shelf drivers you can leverage to optimize your eCommerce sales.

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Profitero and Kantar Consulting surveyed 200+ eCommerce professionals and more than 7,000 LI profiles to get a pulse on how brands are evolving to tackle the digital opportunity. Download the results.

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By all accounts, the Black Friday/Cyber Monday weekend lived up to its hype, especially in terms of the online shopping boom. During the extended Black Friday weekend (which we defined as Nov 21 - 26, 2018), eCommerce sales topped the charts and online sales records were broken. According to data fr

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Keith is joined by Olga Yurovski, founder and Chief Executive Officer of Shopperations, a Marketing System of Record for the Retail and Consumer Packaged Goods industry. She is an industry veteran with more than 15 years of experience working for Fortune 500 companies in brand marketing, product m

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Watch the on-demand webinar from Profitero and Kantar Consulting to find out how to accelerate eCommerce growth in 2019 and beyond.

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New research from Profitero and Kantar Consulting reveals that 76% of brands are looking to accelerate their eCommerce investment in order to capitalize on the $3.5T digital opportunity in 2019 (source: eMarketer). Profitero and Kantar Consulting found that brands have already made huge investments

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Halee Patel, Sr. Director of eCommerce & Business Development, Califia Farms [/caption...

Scroll through any Amazon search results page and you’re bound to see products with the “Amazon's Choice” and “Best Seller” badges.

How do these badges influence shoppers and why should every brand seek to win them?

Using Profitero’s new Amazon Traffic & Conversion Analytics, we

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