Finding harmony: How to bridge the gap between traffic and conversion to maximize media ROI

Still treating traffic and conversion as separate battles? Watch our lightning talk from Amazon unBoxed on-demand and discover best practices to close the ROI gap and drive outsized results by aligning three critical levers: campaigns, catalog and content.

Through new research and real-world examples, learn actionable strategies to unlock sustained growth by closing the loop and connecting your media execution with digital shelf performance — and reference the accompanying slide deck for deeper insights and takeaways.