Maximizing Retail Media ROI with Product Content
September 3, 2025
In today’s competitive eCommerce landscape, ROI depends on aligning content quality with retail media strategy. Optimized PDPs inspire shoppers and maximize every media dollar, while poor content leads to wasted spend and missed conversions. New research from Profitero+ highlights how digital shelf readiness powers retail media success and shares strategies to boost efficiency and sales.
In this report you’ll learn:
- How optimized PDP content can boost ROAS
- The impact of high performing imagery on campaign efficiency
- How ratings and reviews fuel conversion with products
Download the full report now to uncover the ROI of digital shelf readiness.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
With a disconnected strategy, brands burn through money.
Without aligning media and content, you're paying to promote products that aren't positioned to convert.
44%
of PDPs aren't fully optimized, wasting spend and delivering below-par results.
So what?
Brands see a 29% increase in ROAS by optimizing PDP content and retail media campaigns.
Want to see how our team can drive more action?
Let’s chat →Recognized by
