How to Evolve Your Digital Shelf Playbooks for A.I. Commerce

AI-driven discovery platforms - like ChatGPT, Amazon Rufus, Walmart Sparky, and others - are reshaping the way shoppers learn about, compare and choose products. Brands feel intense pressure to “optimize for AI.” However, most teams quickly realize that the real obstacle is not just about “how our brands are showing up,” but whether they have the necessary tools, data, people and processes to be operationally successful and drive ROI every day.

This webinar introduces Agentic Commerce Readiness, a strategic framework that helps brands build a strong digital shelf foundation and evolve into a cross-functional, data-driven, AI-aligned operating model that the future demands.

In this session, we’ll discuss why mastering digital shelf fundamentals is the quickest route to AI optimization and how to prepare for the future through our readiness framework:

1. Evaluate your digital shelf fundamentals
2. Assess your organization readiness
3. Align your team to drive cross-functional cohesion
4. Build a pragmatic roadmap for transformation

Attendees will gain a fresh perspective: Agentic Commerce Readiness is not just about keeping pace with AI advancements - it's about intelligently bridging current strategies with tomorrow’s commerce innovations.