Competitior Monitoring: Amazon’s Plans To Rival Apple’s iTunes With New Cloud Music Service ‎

June 17, 2012
Profitero
Written By
Profitero

Amazon’s new music service will be similar to Apple’s iTunes offering where a number of devices have access to a stored collection of data. It is understood that Amazon will offer digital content with higher margins e.g. music, books, films.

Amazon executives are believed to be close to signing license agreements with music studios to cover the company’s cloud music service. To date, Amazon has reached agreements with Universal Music Group, EMI and Sony Music Entertainment. It is understood that the online retailer is in the later stages of talks with the other Warner Music Group.

Back in March 2011, Amazon launched a cloud music service through arrangements with a number of record companies. However, users had to upload music to Amazon’s servers – a lengthy process.

Amazon will launch its new cloud music service in the US in the first week of July. This will be followed by a European launch.

© Profitero 2012

About Profitero

Pricing intelligence company Profitero works with retailers and manufacturers to help them increase sales and maximise their profits by using competitor price, promotions and stock information at scale. For more information on Profitero price intelligence and competitor monitoring, visit www.profitero.com or email sales@profitero.com.

View all posts