Profitero+ | Company overview

Winning in digital commerce starts here.

Profitero+ is the trusted commerce partner for accelerating profitable growth.

Our mission is simple.

We’re here to help you grow — and, more importantly, to earn your trust as your commerce partner. For us, trust isn’t just a buzzword — it’s our north star.

So, how do we build trust? It starts with accurate data, deep shopper expertise, and full-funnel execution. All delivered in one integrated solution that connects your media, content, operations and strategy.

Want to learn more about our values? Check out our careers page.

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Our story

Profitero+ was founded with the goal of revolutionizing eCommerce analytics. Since our inception, we’ve pioneered industry-leading advancements, from the first integrated digital shelf and market share solutions to AI-powered chat-based insights. Over the years, we’ve helped more than 4,000 brands win on the digital shelf, scaling globally and earning recognition as the #1 Digital Shelf Provider by DCG and a leader in the IDC MarketScape: Worldwide Digital Shelf Analytics Applications for Digital Commerce 2025 Vendor Assessment.

In 2022, we joined Publicis Groupe, a $25B public company, strengthening our commerce and media capabilities.

In 2025, Mars United’s digital commerce team became part of Profitero+, further expanding our technology and services. Today, we are nearly 1,000 strong, with offices from Bentonville to Warsaw and Boston to London. And at the heart of it all? Our people — the special sauce behind our expertise, technology and services.