The AI Playbook for Digital Commerce

November 6, 2024
About the ebook

AI is transforming work and showing broad potential to reinvent operations. Accenture found that 97% of CxOs believe generative AI will be transformative for their company. It can be integrated into all parts of a go-to-market strategy.

Get started in a way that allows you to build a repeatable, scalable process of integrating and implementing AI in key areas of your organization. This ebook provides frameworks and practical examples on how to incorporate AI into your product discovery, visual content, product experience, and omnichannel intelligence efforts.

Learn how to:

  • Build a business case for AI
  • Assess your technology infrastructure
  • Explore use cases for AI and common challenges that brands face
  • Integrate AI into your business infrastructure

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