Cyber 5 Round Up Report

December 3, 2025

The Profitero+ Cyber 5 2025 Wrap-Up Report series explains how brands performed on Amazon and Walmart during one of the biggest retail events of the year. Covering all major categories, these reports show key trends in sales performance, promotional activity and the strategies that shaped results during Cyber 5.

Using insights from Profitero+, Amazon.com, Amazon.co.uk and Walmart.com, the series highlights:

  • Top brands by share of sales
  • Breakdown of retail badges by type
  • Most promoted brands
  • Leading Sponsored Products

The series includes three editions for Walmart US, Amazon US and Amazon UK so you can compare performance across markets and strengthen your digital shelf strategy for future events.

Get your copy to see how the world’s leading brands performed when it mattered most.

Profitero respects your privacy and will not share your personal data.

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