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The Impact of Winning Search | ROI Report




As shopping online increases, it's more important than ever that your products are visible, but what is the actual sales impact of ranking higher in search? 

Using Profitero’s daily Amazon sales and search placement data, we studied the impact of more than 16k unique placement performance changes, spanning 4k+ products in multiple categories across & to show your brand: 

  • The impact of winning search and the benefit of moving from Page 2 to Page 1
  • Value of investing in organic search optimization
  • Importance of analytics in monitoring and benchmarking performance
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