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Alcohol

Keeping Tabs on Online Alcohol Trends Around The Globe

By on April 27, 2017

Fewer laws surrounding the distribution of alcohol, along with less restrictive age regulations, translate to a higher level of online alcohol activity globally than what the US has so far witnessed. And unlike in the US where most online grocery models are in their infancy, click-and-collect is a well-established and accepted form of grocery shopping…

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Omnichannel

Understanding Today’s Omnishopper

By on April 25, 2017

It’s been a long time since the general store was the go-to place for consumers to pick up everything they needed from week to week. But variety hasn’t just increased over the years, it’s diversified. And as a result, today’s consumers aren’t just shopping a single channel—they blend channels and shop fluidly according to their…

Califia Farms

Emerging Brands and the Online Opportunity

By on April 20, 2017

The online channel represents a massive opportunity for new and emerging brands, enabling challenger brands to grab a disproportionate share of the market. Profitero’s SVP Strategy and Insights Keith Anderson speaks to Arnold Ventura, VP of Business Development at Califia Farms, a plant-based beverage manufacturer in California (which also happens to be a Profitero customer)….

Alcohol

10 Ways Alcohol Brands Can Play Online

By on April 18, 2017

As we discussed in an earlier blog, consumer demand for buying alcohol online is clearly on a growth curve. More retailers will explore, experiment with and expand online alcohol offers. And technology platforms and services will continue to emerge and evolve at a rapid pace. The key question becomes: What can alcohol brands do to influence…

Kantar Retail

Join Profitero at Kantar Retail’s Amazon Strategy Forum, 18 May 2017

By on April 13, 2017

On the back of expansion into new categories such as Grocery, new touch points such as Prime Now, and new technologies such as Alexa, Amazon is rapidly expanding its ecosystem – creating a vast landscape of untapped opportunity. How strategic suppliers must be selective about where to play, or run the risk of getting lost…

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