About us

Profitero is the platform Adidas, L’Oreal, General Mills and 4,000 other brands use to accelerate their eCommerce sales.

Using Profitero’s proprietary technology and algorithms, brands can optimize their 4Ps (Product, Placement, Price and Promotions) across 8,000 retailer sites and 50 countries while also uncovering what competitors are doing to win online.

Profitero’s proprietary technology also estimates daily sales for products sold on Amazon, allowing brands to measure market share growth and size category opportunities for future investment. The platform was first in the industry to integrate Amazon sales and share metrics and digital shelf analytics together so brands can more quickly pinpoint the factors that will lead to more sales.

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Product: Using Profitero’s assortment and product page analytics, brands can ensure the right products are being listed by retailers online and in real time, monitor inventory levels, digital content and reviews to ensure the right brand experience is being created for shoppers.

Promotion: Using Profitero’s marketing analytics, brands can measure the traffic and sales impact of their digital advertising, search and price promotion spending — year round and especially around peak shopping seasons like Cyber 5 and Prime Day.

Placement: Using Profitero’s search analytics, brands can see where their products appear in search rankings (the digital equivalent of the store shelf) for any retailer and receive guidance on how to boost search rank by optimizing content and other variables.

Price: Using Profitero’s price analytics, brands can track product price movements across every retailer site, down to specific click and collect locations, and identify the retailers or 3rd party sellers who are triggering market-wide price drops and profitability issues.

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Profitero at a glance


brand customers


countries supported


retailer website & mobile apps tracked

550 M

products in our database

55 M

new products tracked each quarter



7 offices

Boston, NYC, Dublin, London, Minsk, Shanghai and Tokyo

Hear what customers have to say about Profitero

Our leadership
The Profitero leadership team combines decades of eCommerce and digital marketing expertise, unrivalled engineering and technical knowledge, as well as the passion and commitment to help our customers succeed.
Management Team

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