Tag: Holiday 2016
Nielsen: Christmas in the Fall? Holiday Magic Creeps Earlier Each Year
By on December 21, 2016

With Black Friday and Cyber Monday over for another year, the final holiday stretch of 2016 is well underway. With decorations up, presents appearing under the trees, holiday music on the airways and classic TV movies on the screen, it is hard to look around and not see signs of the holiday season. But many…

Read More
By on December 20, 2016

In the first part of our 2016 Holiday Trends, the holiday season was defined in terms of the best online shopping day by category. We looked at specific dates that shoppers will be taking advantage of in order to attain the best deals, prevalent out-of-stock days, as well as predictions for top selling products by…

Read More
By on November 24, 2016

FOR THE MOST UP TO DATE 2018 BLACK FRIDAY DATA CLICK HERE According to Nielsen, thirty-nine percent of consumers say they plan to start their holiday weekend shopping on Thanksgiving evening, up from 34% in 2015. Black Friday will see more than half of Americans (54%) vying for the best deals, with Apparel (61%), Electronics…

Read More
By on November 23, 2016

With Black Friday just around the corner, we list the 2016 holiday predictions from Profitero’s SVP Strategy and Insights Keith Anderson, previously published in Chain Store Age. Keith’s prediction on Amazon driving its ecosystem has already proven to be true, with the e-tailer announcing a $20 discount on Prime membership this Black Friday. 1. Shifting Demand ForwardWhile Black…

Read More
By on November 18, 2016

This holiday season is expected to be the biggest in eCommerce history with eMarketer estimating sales from the online channel will surpass 10% of the total U.S. holiday retail sales. Consumers are increasingly leveraging the eCommerce channel for both the convenience and assortment it delivers, and are beginning to take full advantage of the online…

Read More
Show more