eCommerce is making an impact on just about every industry imaginable, and alcohol looks set to be the next sector to be disrupted by the continued shift to digital. In an edited transcript of their recent podcast, Profitero’s SVP Strategy and Insights Keith Anderson is joined by Danny Brager, SVP of Nielsen’s US Beverage Alcohol…
Amazon’s third Prime Day has kicked off in 13 countries, with the online retailer expected to announce more than 100,000 deals during the 30 hour sales bonanza (six hours longer than last year).
In an edited transcript of their recent podcast discussion, Profitero’s Keith Anderson speaks to Jason Del Rey of technology news site Re/code about what the Whole Foods acquisition means to both Amazon and Whole Foods, and what it means to the grocery industry. Click here to listen to or download the podcast. Keith Anderson: Let’s…
Amazon’s expansion into the Australian market is expected to launch by the end of 2018. Three-in-five Australian shoppers are looking forward to buying a wide range of products including electronics, books, clothes and groceries from the (soon to be local) online retail powerhouse. Brand awareness of an Australian Amazon site has been building, with nearly…
Where products rank in search results on retailers’ sites directly impacts a brand’s eCommerce success. If a shopper can’t find your product, that shopper can’t buy your product. Findability is fundamental. Search is also a driver of the now-famous “flywheel effect” at Amazon and other online retailers: products that place well in search results tend…