Webinar: How Your Brand Can Measure Success at the Digital Shelf in 2017
January 26, 2017
Join us for a complimentary webinar on how to measure success at the digital shelf – vital for any brands aiming to accelerate eCommerce growth in 2017 and beyond. Hosted by My Digital Shelf, hear expert opinion from General Mills’ eCommerce Manager Richard Gentner and Profitero’s SVP Strategy and Insights Keith Anderson.
FMI: Digital Touchpoints to Maximize Consumer Value
January 28, 2017
Today, consumers are deciding how, when and where they will engage with brands. In order to reach shoppers with the right messages, brands and retailers need to provide an experience that is personalized and clearly relevant. Profitero’s SVP Strategy and Insights Keith Anderson moderates a panel with industry leaders in digital promotions as they outline how…
ISM 2017: Future channels – E-commerce in confectionery
January 29, 2017
Online retail for confectionery is expected to boom in the digital age but how can the impulse-driven confectionery category grow in this new retail landscape? Global trade publication ConfectioneryNews hosts an interactive session with Fabian Roecke of Mars Germany, Andrew Pearl of Profitero and Michael Bruck of chocri to assess how confectionery brands can capitalize on the growing e-commerce space.
Shopper Marketing Summit 2017
March 27, 2017
The Re-Engineering of Commerce: Starting Tomorrow’s Work Today. As brands become retailers, retailers become technology companies, and shoppers are “never not shopping,” the path to success demands new strategies, skillsets, capabilities, and tactics.
Schweiz. Detailhandelstagung – Marketing Forum
May 10, 2017
Performance and Sales Acceleration in a digital world – challenges and opportunities provided by Amazon. What is it important for food brands to focus on now, and what could the grocery sector look like by 2020 – and 2042? Profitero’s Director of Strategy and Insights EMEA Andrew Pearl provides practical examples into how brands can meet the evolving…