The Profitero blog
Mothers-Day
What to expect from a Mother’s Day during lockdown
By on May 07, 2020

How consumers celebrate Mother’s Day under lockdown will be radically different than years past. Here’s what we found out about planning for Mother’s Day while staying at home…and what we can learn in anticipation of Father’s Day.

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New-leadership-Profitero
By on April 27, 2020

Digital advertising veterans Bryan Wiener and Sarah Hofstetter, who together formerly ran 360i, have joined Profitero as CEO and President, respectively. Also joining as CTO is Sandor Palfy, formerly of LogMeIn.

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Grocery store shelves empty due to Coronavirus Covid-19
By on March 17, 2020

The coronavirus panic has reached the pantry as consumers start to operate irrationally and sink into hoarding mode. Here are seven tips that can help brands better manage your supply and digital strategy amid this unusual uptick in demand.

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By on March 16, 2020

Differentiating these three seemingly similar and important Amazon platforms, and how brands should be thinking about each

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By on March 02, 2020

Eliminating the ambiguity around this important eCommerce topic and how brands can use this knowledge to win.

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