The Profitero Blog

Profitero Webinar: Winning Strategies for Online Grocery

Written by Profitero | May 6, 2015 1:00:00 AM

Join Keith Anderson, Vice President, Strategy & Insights at Profitero and Victoria Gustafson, Senior Vice President, Corporate Strategy, IRI for an exclusive webinar on the latest trends in online grocery models.

Webinar: Winning Strategies for Online Grocery

May 20 at 2pm ET

Local assortments. Dynamic pricing. Ratings and reviews. Search.

As technology makes the world smaller, retailers and brands need global strategies aligned with local execution. Using case studies and fresh data for both offline and online retail, learn how marketing fundamentals like the 4 P’s (Product, Pricing, Promotion, and Place) are evolving in our digital world, and what you can do to capture new growth.

This 45-minute webinar will provide a situation and opportunity overview, two industry case studies, key takeaways and next steps, and conclude with attendee Q&A.

Don’t miss this unique opportunity to learn the winning strategies for online grocery. Sign up today.

Speakers:

Keith Anderson, Vice President, Strategy & Insights, Profitero

Keith leads the continuous innovation and development of Profitero’s eCommerce intelligence solution for brands, helping global companies gain a deeper understanding of their online presence to optimize both online and in-store sales.

 

Victoria Gustafson, Senior Vice President, Corporate Strategy, IRI

Victoria is Senior Vice President, Corporate Strategy at IRI, a leader in delivering powerful market, consumer and media exposure information, predictive analytics and the foresight that leads to action for CPG and retail clients.