Profitero’s media center offers a single view of information, from the latest news releases to our media coverage
- Preparing for the Voice Shopping Future
- Price Wars: A Study of Online Price Competitiveness
- The eCommerce Holiday Survival Guide
- China Mobile Commerce
- Assessing the Impact of Ratings and Reviews on eCommerce Performance
- How Alcohol Brands Can Tap the eCommerce Opportunity
- How Brands Budget and Organize Around eCommerce
December 19, 2017 | By Daphne Howland | Retail Dive
December 13, 2017 | By Daphne Howland | Marketing Dive
December 08, 2017 | By Andrew Pearl | just-food
Profitero Grows its CPG E-Commerce Analytics Business by 137% in 2017January 18, 2018
Profitero today announced its key milestones for 2017. Overall, the company reported a 137% year-over-year increase in annual-recurring revenue for its CPG e-commerce analytics business, as more brands looked to combine their tracking of online sales and digital shelf performance in one integrated platform.
Profitero and Nielsen Expand Global Relationship to More Than 50 Markets WorldwideDecember 20, 2017
Profitero today announced its expanded global relationship with Nielsen through the Nielsen Connected Partner Program. As a Nielsen Connected Partner, mutual clients will gain access to Profitero’s digital shelf analytics across more than 50 markets worldwide, combining Nielsen retail sales and Profitero Amazon sales and share data for a more comprehensive view of performance.
New Profitero Study Reveals Amazon is Winning the Online Price War – But Walmart is on the OffensiveOctober 30, 2017
A new study from global eCommerce analytics firm Profitero confirms that Amazon may be the current online price leader, but that lead may be slipping as Walmart intensifies its efforts to be price competitive. The report reveals that Amazon’s prices are typically 11% lower than Walmart, Target and Jet. However, Walmart is rapidly closing the gap, with the retailer’s prices found to be only 3% more expensive on average than Amazon across all categories studied. This compares to a 2014 Profitero study which found Walmart’s pricing to be 9% higher than Amazon on average. Target was found to be 17% higher than Amazon on average, and Jet 12% higher.