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- Electronics Online All Stars
- Prime Day 2019 Recap
- The Amazon Opportunity for Candy & Snacks Brands
- The eCommerce Toy Story
- The 2019 eCommerce Outlook for Brands
Meet 22 of the most important executives shaping the future of marketing technology
October 23, 2019 | By Lauren Johnson | Business Insider
Target helps ToysRUs.com relaunch
October 09, 2019 | By April Berthene | DigitalCommerce360
Survey: Online holiday shoppers show patience
October 01, 2019 | By Dan Berthiaume | Chain Store Age
Profitero Launches Certification Program to Help Agencies Deliver Stronger eCommerce Performance for Brands
December 05, 2018Profitero today announced the launch of its Agency Certification Program, making it easier for brands to work with qualified agencies, brokers and consultants that are trained to use Profitero’s digital shelf and Amazon sales & share analytics to execute “data led” growth strategies for eCommerce. Ideoclick, content26, iProspect, minsterfb, Redslim, VMLY&R, Ebronext, Grey and Wunderman Commerce are among Profitero’s inaugural Certified Agency Partners.
Brands Are Doubling Down on eCommerce Heading into 2019, Finds Profitero / Kantar Consulting Benchmarking Survey
November 15, 2018New research from Profitero and Kantar Consulting reveals that 76% of brands are looking to accelerate their eCommerce investment in order to capitalize on the $3.5T digital opportunity in 2019 (source: eMarketer). Profitero and Kantar found that brands have already made huge investments in eCommerce, expanding their global eCommerce staffing and headcount by 83%, on average, versus the prior year.
Amazon Maintains Major Price Lead Over Other Online Retailers
November 08, 2018Profitero’s latest study in its Price Wars series reveals Amazon prices are 13% cheaper on average than other online retailers, but Chewy.com and Jet.com are winning price in the pet and beauty categories.